Biz, Society & Environment

Wednesday, December 06, 2006

Final paper / presentation

Some tips and reminders:
1. Be creative, use your imagination, humor is your friend, etc. I always like to imagine what the world will be like when I'm 95 - that would be a good way to motivate your thinking. Whatever companies are doing in 50 years will determine what our world is like . . .
2. Don't reinvent the wheel - "borrow" and adopt concepts from the reading and the literature (especially natural capital and the strategy articles in the pack).
3. Remember the assignment is "strategic recommendations for achieving TBL" - it is not a CSR or Environmental report.
4. CSR reports are nonetheless a good source of ideas for the paper.
5. It is fiction but should be somehow reality- based. See the Dow Jones Sustainability index for some of the big industry players and how they got on the list . . .
6. Don't forget to include a brief - high level LCA or ecological footprint analysis.
7. Ideal number of recommendations is 3; short (3-5), medium (5-10) and long term (50 years out). Focus more on the longer-term.
8. Ask questions